Thursday, January 21, 2010

Artistic Immunity brand ISU Objective

TGG 3M1
Ms.Silverman’s Communications Technology ISU
Kaila Joseph


Artistic Immunity Clothing

Artistic Immunity clothing presents an apparel culture that does just as the brand name states, grants you the ability to represent your cultural and artistically inclined minds through fashion. The brand itself has taken the modern feel of Downtown Toronto and adapted it to a colorful and unique line of street wear. The heart of our diverse city is home to some of the most unique and culturally identifiable apparel in Canada. From our distillery district to the entertainment district, the young citizens of our city represent us in a way no other city can. Artistic Immunity embodies this style, manufactures it, and ships it right back out to the city.


If you like this brand, you may also like…

Http://www.karmaloop.com

“Da Zone”
468 Queen St. West, Toronto
http://www.dazone.ca

H&M
Yonge st. & Dundas st. location


Packaging Objective

This packaging will feature recognizable imagery and the use of modern graphics to convey the same unique, urban and eye-catching feel that the clothing embodies.

Company Mission Statement

“To provide a fashion outlet unique to the city of Toronto, through recognizable product features and affordable prices.”

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