Thursday, January 21, 2010
Artistic Immunity brand ISU Objective
TGG 3M1
Ms.Silverman’s Communications Technology ISU
Kaila Joseph
Artistic Immunity Clothing
Artistic Immunity clothing presents an apparel culture that does just as the brand name states, grants you the ability to represent your cultural and artistically inclined minds through fashion. The brand itself has taken the modern feel of Downtown Toronto and adapted it to a colorful and unique line of street wear. The heart of our diverse city is home to some of the most unique and culturally identifiable apparel in Canada. From our distillery district to the entertainment district, the young citizens of our city represent us in a way no other city can. Artistic Immunity embodies this style, manufactures it, and ships it right back out to the city.
If you like this brand, you may also like…
Http://www.karmaloop.com
“Da Zone”
468 Queen St. West, Toronto
http://www.dazone.ca
H&M
Yonge st. & Dundas st. location
Packaging Objective
This packaging will feature recognizable imagery and the use of modern graphics to convey the same unique, urban and eye-catching feel that the clothing embodies.
Company Mission Statement
“To provide a fashion outlet unique to the city of Toronto, through recognizable product features and affordable prices.”
Ms.Silverman’s Communications Technology ISU
Kaila Joseph
Artistic Immunity Clothing
Artistic Immunity clothing presents an apparel culture that does just as the brand name states, grants you the ability to represent your cultural and artistically inclined minds through fashion. The brand itself has taken the modern feel of Downtown Toronto and adapted it to a colorful and unique line of street wear. The heart of our diverse city is home to some of the most unique and culturally identifiable apparel in Canada. From our distillery district to the entertainment district, the young citizens of our city represent us in a way no other city can. Artistic Immunity embodies this style, manufactures it, and ships it right back out to the city.
If you like this brand, you may also like…
Http://www.karmaloop.com
“Da Zone”
468 Queen St. West, Toronto
http://www.dazone.ca
H&M
Yonge st. & Dundas st. location
Packaging Objective
This packaging will feature recognizable imagery and the use of modern graphics to convey the same unique, urban and eye-catching feel that the clothing embodies.
Company Mission Statement
“To provide a fashion outlet unique to the city of Toronto, through recognizable product features and affordable prices.”
I.S.U. Artictic Immuntiy Logo
This is the logo I created for my brand titled " Artistic Immunity ". The reason for this name is explained in the info page I have attatched to another post. I created the symbols using mostly the pen tool, and decided to make the purple and yellow gradient blend because I find it very eyecatching. The logo itself is more of an abstract-initial combination than any other.
Tuesday, January 12, 2010
Skyline Project
For the skyline project, I came up with a " Skyline Energy Drink" label consisting of a skyline I altered to a multi-color/black fade. I chose to do this because to me, it looks like it represents the fast lights of the entertainment district that the skyline highlights from this angle, it is my favorite part of Toronto. I complemented the skyline with a background that fades from purple to white as I found it matched well.
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